Online shopping - then and now

May 05, 2016

Online shopping - then and now

Once upon a time eCommerce was new and full of promise. Since opening in 2004 that promise has been realised. Capitalism doesn’t muck around.

12 years later online shopping has mutated into a global beast, that looks nothing like the bastard child of the early 2000s.

Then 2004 - first opened:

  • Nokia was the mobile phone of choice
  • Filofaxes were under threat from the PalmPilot
  • Desktop screen resolution was 640 x 480 pixels
  • Flat monitors didn’t exist
  • iPod mini was all the rage
  • Amazon and eBay were barely 9 years old
  • Google maps, Google analytics, Gmail and Google AdWords (as we know it) didn’t exist
  • Facebook, Twitter and Instagram didn't exist (blogging was the nascent social media)
  • YouTube hadn’t been invented
  • People still surfed the web!
  • Paypal was only available on eBay
  • Setting up an online shop was bespoke, expensive and time consuming
  • Credit card payments needed a merchant account from a bank that required an approved ‘business plan’!
  • GPS devices were something you hired from a camping store
  • Australia post had no idea

Now 2016 - reopened:

  • Social media is the dominant web browsing paradigm
  • Apple, Google, Amazon and Facebook have consumed the known world
  • There are more mobile phones on earth than people
  • There are hundreds of cloud based ecommerce platforms
  • There are billions of online shops
  • There are many easy to setup payment gateways (no bank needed!)
  • Being an instant capitalist has never been easier

What next?

In 2004 the internet was a light shower, in 2016 it's a blizzard within a cacophony. Who knows what the future holds.

    Also in Blog

    Bad mouthing Barbie
    Bad mouthing Barbie

    June 07, 2016 0 Comments

    I asked my 5 and half year old daughter 'What does Barbie do?', she replied 'Barbie wears nice clothes and gets married’. Well, I've been bad mouthing Barbie for a while now and it's beginning to work.

    View full article →

    Operating at a loss
    Operating at a loss

    June 01, 2016 0 Comments

    It recently occurred to me that the burgeoning online gift industry could actually solve some of the world's small to medium size problems.

    View full article →

    Awkward device
    Awkward device

    January 26, 2016 0 Comments

    Modern devices are comfortable, easy to use and stylish. But not Awkward device.

    This product has been designed from the ground up with no consideration for your practical and emotional needs.

    View full article →